Denver, Colorado
Web Design and SEO for Denver Medical Practices
I help independent medical practices in Denver and along the Front Range bring in more new patients. Every site is built to show the quality of the care and to keep growing after launch.
In short
- I'm based in Denver, and I work with independent medical practices across the metro and up and down the Front Range.
- One person designs your website, does the SEO and looks after your Google listings, so it all fits together.
- Around Denver, patients choose a practice from the Google map, and the map changes depending on your location.
Josh Miller at work in Denver.
Where I Am and Who I Work With
Joshua Paul Design is a one-person web design and SEO business in Denver. I have been designing and building websites since 2011, and I moved here from St. Petersburg, Florida, in 2025. Many of my clients have been with me for years, and those relationships came with me.
I work with independent medical practices in Denver and along the Front Range. I design and build their websites, do their SEO, and look after their Google Business Profiles and listings. After launch I stay on to keep the site updated and growing, so a practice has one person for all of it.
Downtown Denver, with the Flatirons and Longs Peak behind it.
Independent Medical Practices in Denver
Independent practices in Denver compete with hospital systems and corporate groups that have marketing departments and large budgets. What an independent practice has is harder to copy: physicians who own it and know their patients, a place in the community, and care people talk about. Patients judge all of that from the website, the Google listings and the reviews long before their first visit, and that is where I come in.
I work with all kinds of medical practices, and I know some specialties especially well: dermatology, ophthalmology, med spas, radiology and functional medicine.
“He has helped us compete effectively against much larger organizations, and our seven-year partnership has been one of the best investments we have made in our business.”
Dr. Thomas Shane · Ophthalmologist & Founder, Shane Retina
How I Help Denver Practices Grow
I design the website, do the SEO and look after the site after launch myself, so all three are planned together from the start.
Medical Website Design
A practice’s website is where patients decide whether to call. I plan the structure, write the pages and design them, with the SEO built in from the start, so each part fits the others. The design should feel like the practice, so patients get an accurate sense of it before they walk in. Every site comes with a full knowledge graph, the code that describes the practice to Google and AI tools. Most of my projects replace a website the practice already has, and a careful redesign keeps the Google rankings the old one earned.
Healthcare SEO and Content
Most new patients search for a condition or a treatment before they know a practice’s name. I write a page for each condition and treatment your patients look up, in the words they use, and I keep adding pages as the practice grows. Google holds health information to a higher standard, so every page has to be accurate and written for patients. Off the site, I look after your Google Business Profile and your listings, and I help you bring in more reviews, because Google reads all of it together. The same work helps your practice get named when someone asks ChatGPT or Google’s AI for a recommendation.
Ongoing Support
Once your site is live, I stay on. The care plan keeps it hosted, updated, backed up and secure, the same way your phone needs its updates, and if something breaks, I fix it. New pages, SEO and anything else the practice needs are covered by a retainer or billed hourly as they come up. When a provider joins or an office changes its hours, you send a request, and I make the change myself.
Local SEO for Denver Medical Practices
Local SEO is the part of SEO that puts a practice on the Google map. When someone in the Denver area searches for a dermatologist, a pediatrician or a retina specialist, Google shows a map and a short list of practices, and most patients choose from that list.
Google picks that short list on three things it names itself: relevance, distance and prominence. Relevance is how well a practice matches what the patient searched for. Distance is how close the practice is to the patient. Prominence is how well known and well regarded the practice is, from its reviews to what other websites say about it. A practice can’t move, but it can do a lot about relevance and prominence, and that work happens in two places.
Your Google Business Profile
It is the listing Google shows on the map. Its category, its address, its reviews and how closely it matches your website decide whether you appear at all. Setting it up properly and keeping it current is the core of local SEO.
Your Website
It has to say the same thing the profile says: your name, address, hours, providers and services, in the same words, on pages built to be found. Google checks one against the other, and a profile with a strong website behind it ranks better. A practice with offices in Lakewood and Littleton, or Denver and Boulder, needs a profile and a location page for each one.
How a Google listing and its website work together.
Where the Patient Is Standing
Every “near me” search is drawn around the person searching. A patient in Highlands Ranch and a patient in Westminster can both search “dermatologist near me” and see different practices on the map. A practice in Lakewood can come up first for patients nearby and not appear at all for patients in Littleton or Golden. The goal is to show up near the top across the whole area your patients come from.
To check that, I use a tool that runs the same Google search from dozens of spots on a grid around a practice and records where the practice ranks at each one. The two maps below are those grids for two of my clients. Each dot is one search, and green means the practice came up in the top three.
On the left is Venice Retina, for the search “retina specialist.” It came up first at all 49 spots. On the right is Shane Retina’s South Sarasota office, for “macular degeneration specialist,” a common condition retina specialists treat. It came up in the top three at 48 of the 49. For a Denver practice, I run the same check for the searches your patients use, across every part of the metro you serve.
Left: Venice Retina, “retina specialist.” Right: Shane Retina, South Sarasota, “macular degeneration specialist.” See the case study →
AI has changed search, but it has affected local searches the least. In one study, Google showed an AI answer on 92 percent of questions but on only 15 percent of searches for a business nearby. When someone asks ChatGPT or Claude for a specialist nearby, the answer draws on the same sources the map does: Business Profiles, reviews and listings. The same work puts a practice on both lists. I do this work for you as part of your SEO, and I check regularly what ChatGPT and Google’s AI say about your practice.
Learn more about AI search optimization →
I set up and look after your Google Business Profile and your listings, help you bring in more reviews, build the location pages behind them, and check where you show up across the whole area you serve.
Where I Work Along the Front Range
I work with practices all over the Denver metro and up and down the Front Range. These are the places whose search results I pay attention to:
- Denver itself: from downtown and Cherry Creek to Highlands, Washington Park and the neighborhoods in between
- West and north of the city: Arvada, Wheat Ridge, Golden, Lakewood, Westminster, Broomfield, Northglenn and Thornton
- South and east: Littleton, Englewood, Aurora, Centennial, Greenwood Village, Highlands Ranch, Lone Tree, Parker and Castle Rock
- Boulder County: Boulder, Louisville, Lafayette and Longmont
- North along I-25: Loveland, Fort Collins and Greeley
- South along I-25: Colorado Springs and Pueblo
Denver and the Front Range, from Fort Collins to Pueblo.
If your practice is outside Colorado, the work runs the same way.
One Person, Everything Connected
Most practices end up with their marketing split among several people. One firm built the website, someone else does the SEO, and the Google Business Profile belongs to whoever set it up years ago. Each of them needs the practice explained to them, and over time the details stop matching. A new physician assistant makes it onto the website but not Google, or the hours change in one place and not the other.
With me, it’s one person. As a Denver web designer and SEO consultant, I design the site, write the pages, do the SEO and look after the listings myself. Nothing gets lost between the person who understood your practice and the person who built the page, and everything stays consistent.
It also gets easier over time. The longer we work together, the better I know your practice, so a short note is enough to get something done. Arsenault Dermatology’s staff have sent me more than a thousand requests since 2020, and the person who reads each one is the person who makes the change.
The Work
All of these relationships began before I moved to Colorado, and every one of these practices still works with me.
Dermatology · Lakewood Ranch
Arsenault Dermatology
How a website keeps pace with a practice that keeps growing.
Read the case study →Retina · Sarasota and Venice
Shane Retina and Venice Retina
What steady SEO, month after month, does for a practice over the years.
Read the case study →Radiology · Fort Myers
Florida Radiology Consultants
A website built to recruit doctors and win partners as well as bring in patients.
Read the case study →Med spa · Lakewood Ranch
Arsenault Aesthetics
How a brand-new practice gets found, and keeps its place through a rename.
Read the case study →Dermatology · Tampa
Skin Health Forever
How a website can reach the patients looking for a specialty without turning anyone else away.
Read the case study →Compounding pharmacy
Medrock Pharmacy
A website built for a business to grow on, and in time, to run itself.
Read the case study →Functional medicine · Ohio
Optimal Health Institute of Ohio
How long a website lasts when it is built well the first time.
Read the case study →
About Me
I’m Josh, and Joshua Paul Design is me. I’m more picky about the back of a website than most clients are about the front. That is the whole business model.
I come from a family of Amish and Mennonite craftsmen, which is where that standard comes from. I studied history and English in college, and that is why the writing on the sites I build gets as much attention as the layout. Everything technical I taught myself, one problem at a time, across more than 100 websites since 2011.
Related
Healthcare
Websites and SEO for independent medical practices.
Healthcare SEO
SEO for independent practices.
Local SEO
Maps, profiles, and “near me” searches, explained.
See my work
Case studies, and what happened after launch.
Related
Healthcare
Websites and SEO for independent medical practices.
Healthcare SEO
SEO for independent practices.
Local SEO
Maps, profiles, and “near me” searches, explained.
See my work
Case studies, and what happened after launch.
“Josh Miller is a true talent with website development, design, and knowledge on maximizing SEO content. My new website design and content was delivered on schedule and with the latest style. Over 50% of my new patient visits were referred from the web. I can not say that was the case with my previous website designed by a ‘plug and post’ company.”
Nancy Fazekas Grubb, MD · Optimal Health Institute of Ohio
How the work happens
Every project runs through the same six steps.
It starts with the contact form and a short call to see whether we’re a good fit. Discovery happens in writing. Then comes a written plan with the scope of the work and an estimated budget, and then the design and the build, with video meetings on a regular schedule.
Common questions
What people ask.
Are you actually located in Denver?
Yes. Joshua Paul Design is based in Denver, and I run my business from here. I moved to Colorado from St. Petersburg, Florida, in 2025.
Which parts of Colorado do you work with?
All of the Denver metro, from Arvada, Golden and Lakewood to Aurora, Centennial and Castle Rock. I also work with practices in Boulder County and along the rest of the Front Range, from Fort Collins and Greeley to Colorado Springs and Pueblo.
Do you work with practices outside Colorado?
Yes. The work runs the same way wherever a practice is, and the case studies show what that looks like.
How does a project run if we are both in Denver?
The same way it runs for everyone. It starts with the contact form and a short call. Discovery happens in writing, at your own pace, and then I write a plan. During the build we meet by video on a regular schedule, and you can watch the site take shape on a private staging site whenever you want.
Do you only work with medical practices?
Most of my work is with independent medical practices, and that focus is on purpose. Outside healthcare, I work with Denver businesses of every other kind through my sister brand, Freelance Web Designer. Same person, same process, with its own site and portfolio.
Do you do local SEO for Denver practices?
Yes. Local SEO is the part of SEO that gets your practice onto the Google map, and it is a big part of my SEO work. I set up and look after your Google Business Profile and your listings, help you bring in more reviews, and make sure the pages on your website match all of it. I handle it together with the rest of your SEO, because it is one job, done on the same website.
How do I get my practice to show up in Google Maps in Denver?
Start with a complete and accurate Google Business Profile in the right category, with the same name, address and hours your website shows. Then make sure the website clearly says what you treat, who you see and where, with a location page for each office. Reviews matter, and so does distance: the map is drawn around wherever the patient is standing, so the goal is to be one of the first few results across your part of the metro. I can set all of this up for you.
What does a website cost for a medical practice?
It depends on what the site needs to do, how many pages have to be written, and what shape your current site is in, so I don’t put prices on the site. After a short call and discovery, I send a written plan with the scope of the work and an estimated budget. Weigh that against what an underperforming website already costs your practice every month.
Can you take over a website somebody else built?
Yes. A good deal of my work starts that way. I start with an inventory of how the site is put together and what shape it is in, then fix what is broken and rebuild only what is failing. Optimal Health Institute of Ohio’s first website went live before it was finished. I finished it, and then we built the site the practice still uses.
Will you write the content, or do I have to?
I’ll write it. I can write every page from scratch, and I’d rather start with what you know about your practice, because nobody knows your patients better. A few notes or a bulleted list is enough. Early on, I work out the voice of your practice, or put into words the one it already has, and every page is written in it. You see every page before it goes live, and you can be as involved as you want to be.
What happens if you're unavailable?
I keep my laptop with me when I travel, so if something urgent comes up, I can handle it from wherever I am. Your site runs on managed hosting with daily backups and a support team that is there around the clock, so the safety net doesn’t rest on one person. Some of my clients have been with me for more than ten years, and you deal with the same person the whole time.
Do you work with my competitors?
No. I won’t take on a practice that competes with one of my clients for the same patients in the same area. If you’re my client, I’m on your side, and I want you to win. Two practices in the same specialty can both be my clients only when they’re in different markets.
Get in touch
If your Denver practice is better than its website shows, I can help.
Tell me what your practice does best and who you want to reach, and we’ll both get a sense of whether we’re the right match.